Do not participate in artificial linking schemes which place your website on totally unrelated sites in an attempt to increase traffic.

High quality links can be defined as links from other websites that are trusted, legitimate, and relevant to your website in some way. The best place to start is with business partners and clients - a simply link exchange program can assist all parties in increasing traffic to their websites. Google and other search engines also prefer websites with a high number of links to them.

Also take the time to have your website listed on the smaller search engines and directories. Some useful ones to consider include:

http://dmoz.org , www.entireweb.com , www.ask.com

and any local search engines that operate in your country.